- How is navigating a web site similar to finding your way around a real, physical, geographical place–like a city? How is it different?
Wayfinding is the method used to navigate a website. Similar to finding your way around a city, you should know where you are at the moment, if you can find the way to your next destination, do mental mapping, and then eventually, be able to tell whether or not you arrived at the right place. It is also very similar in the sense that you go from place a to b with a purpose and with the intention to get the work done – thereby, also taking the shortest route possible. This is why navigation needs to be quick and easy because similar to the real world, one wants to take the quickest way. Although there are a lot of similarities, navigating through a web site can differ from finding your way around a city. Web navigation is a solo task, only involving you – whereas when finding your way around the real world, you come across people, places and things. There is no experience of the landscape unfolding before you as you navigate. Additionally, when navigating a website, there are multiple ways to do so, however there are not many ways to get around a certain geographical place.
- Consequently, what are some best practices for aiding users in navigating through your web site? What are some no-no’s?
Some of the best practices for aiding users in navigating through your website is to maintain consistency – but make sure to maintain consistency while incorporating visual flexibility. There is a tendency for people to arrive at a page unknowingly which is why orientation cues also play a big role in navigation. It is also important to make sure that there are no dead ends for the users to run into. The website should be simple and to-the-ponit with proper headings and a understandable home page. Some big no-no’s include having dead end pages, having a home page that doesn’t even properly convey what the website is about and a complicated navigation system.
- What, in a sentence or two of your own paraphrasing, is gestalt theory? How does it apply to visual rhetoric?
Gestalt theory refers to the reader’s ability to use visual elements and organize and make sense of the given information. Things like proximity, similarity, continuity are just a few examples. This applies to visual rhetoric because gestalt theory helps explain how an individual’s visual, their first glance, makes a difference as to who they interpret the given information.
- What are some best design practices that Lynch and Horton recommend for creating effective, trustworthy, user-friendly web pages?
Lynch and Horton recommended using flexible page designs as that can work on various devices ranging from laptop, mobile device, pc etc. The pages should be easily adaptable as far as the text size, color and contrast is concerned. Another great practice to follow is to use page headers and footers – this makes the content user friendly and brings clarity to work. Design grids are another great to tool for an effective web page. A balanced and consistent design also helps build confidence in the users mind.
5. What’s one reason many people find reading on a computer uncomfortable?
People find reading on a computer uncomfortable due to various reasons. The low resolution along with the tedious task of scrolling through the vast information can often be a problem for many. The whole process just ends up being annoying and uncomfortable.
6. What is the inverted pyramid that journalists abide by?
Inverted pyramid is a method where the conclusion is provided in the beginning and the critical facts are placed near the first paragraph making it easier for the users to find it quickly. Basically, the information that is worthwhile is put first so the audience remembers it following the primary effect, while the information with not so much value is added later on.
7. In this chapter, Lynch and Horton discuss ways that writers can accommodate the habits of online readers. How do they practice what they preach?
Lynch and Horton certainly practiced what they preached. Their information was clear and concise with proper bold headings making sure I knew exactly what I was reading. Even though they had a lot of information to present, I didn’t feel like I was reading too much since it was properly divided – either by bullet points or by subheadings. Additionally, the layout was well presented since when I opened the website from my phone, I still thought it was easily accessible. They also made sure to have just the right amount of information on one page.